5 Success Lesson from Mike Sherrard

Hello everyone! In this article, we’ll break down the key takeaways from Mike Sherrard’s recent video titled How She Closed 54 Real Estate Deals in 1 Year… For FREE. We’ll analyze his advice and practical strategies to help you replicate this success in your real estate business. You’ll find the link to Mike Sherrard’s original video a the end.

Are you a new real estate agent or looking to take your career to the next level? This article is made for you, combining real-world experiences with a strategic plan to improve your skills, build meaningful relationships, and achieve your professional goals. Let’s dive right into the first lesson!

Mini Lesson 1: Authentic Connections to Establish Yourself in the Market

One of the key success factors highlighted was the importance of building authentic connections within the local community. When starting in a new market, establishing a network may seem challenging, but it’s essential for growing your client base. This isn’t about being overly salesy or pushy but about genuinely engaging with communities, events, or groups where you already share common ground.

For example, consider volunteering at local initiatives or attending networking events. Imagine an agent who moves to a new city—joining a local newcomers’ center, a sports club, or volunteering at their child’s school could be a great way to meet people. This not only helps with networking but also positions you as a valuable member of the community. As Mike Sherrard said, “Putting yourself out there when you are new to any community is important.”

What groups or activities in your area can you join to start building strategic relationships?

Mini Lesson 2: The Power of Free Networking

The second pillar of success was leveraging free networking opportunities. Networking isn’t just about handing out business cards at events—it’s about building meaningful, supportive relationships. One of the most effective strategies is integrating into natural communities like WhatsApp groups, digital clubs, or local professional networks with shared interests.

One inspiring example is of an agent who started going to a gym in her new city and built strong connections simply by sharing her professional journey. Before she knew it, those relationships turned into referrals and business opportunities. Mike explained: “When we moved, I would tell people to start by going to their kids’ school and volunteering… join a gym and start meeting new people.”

Are you actively engaged in community activities?

Mini Lesson 3: Structuring a Disciplined Daily Routine

Time is one of the most valuable tools for a real estate agent, and managing it effectively can be the difference between success and stagnation. It’s crucial to create a daily routine that includes revenue-generating activities, such as strategic cold calls or client meetings. A productive schedule should balance continuous learning with real-world execution.

One standout example is of a colleague who woke up at 6:30 AM every morning, dropped her kids at school, and dedicated three uninterrupted hours to core tasks: finding new clients, updating her CRM, and managing her real estate deals. This approach maximized her efficiency. As Mike emphasized: “Discipline is key in this business.”

How do you prioritize your daily tasks, and are you consistent in sticking to them?

Mini Lesson 4: Maximizing Client Touchpoints

Another crucial factor is managing touchpoints with both existing and potential clients. Building a network is essential, but maintaining it is even more important. Using tools like a CRM system is key for sending monthly newsletters, greeting cards, or even simple courtesy calls to strengthen connections.

A real-life case study: Imagine an agent who regularly sends an email titled “5 Tips to Sell Your Home Faster This Month.” A client who didn’t sell immediately might be impressed by the value provided and return months later to close a deal. Mike recommended: “Make sure you have a monthly newsletter going out to your prospects or clients.”

Do you have a system in place to stay top-of-mind with your clients?

Mini Lesson 5: Surround Yourself with Mentors and Experts

Lastly, no one succeeds alone—not even the best. One of the most valuable pieces of advice for scaling your success is to surround yourself with mentors and colleagues who can inspire and support you. A positive environment will enrich your skills and provide fresh perspectives to grow your business.

One struggling agent found a coach in his real estate network who helped him develop a detailed plan to optimize his online and offline operations. This led not only to increased sales but also to greater confidence in his daily activities. As Mike stated: “I think we always have to have a coach in life, no matter how good you are.”

Who are you listening to or following to improve yourself every day?

We’ve explored key steps to transform your real estate career using proven strategies. From authentic connections and strategic networking to disciplined time management and maintaining client relationships, every step brings you closer to success. Always seek mentors and a positive environment to support your growth.

Now it’s your turn! Which of these steps do you find most useful for your current situation? Let me know in the comments or share your personal experiences!

[Source: Mike Sherrard]